Unforgivable Woman

Unforgivable Woman, the new perfume of Sean ‘Diddy' Combs, the powerhouse entrepreneur, designer, producer and occasional rapper was unveiled in London last night to a lone violin accompanying a short promotional video of the man himself, perhaps unsurprisingly, having sex.

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Sean Combs wins prestigous Fifi Award for #1 selling fragrance

Nominated against Ralph Lauren & Calvin Klein, Diddy won the prestigious Fragrance Foundation (Fifi) Award for his #1 Selling Fragrance, Unforgivable. The Fifi awards are the Oscar's of the fragrance industry. Michael Jordan and Sean Combs are the only African American men in history to win this award.

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Top selling fragrance title goes to Unforgivable

For the first time the title of the top-selling new fragrance of the year has gone to a scent for men. On Tuesday Sean “Diddy” Combs’ new scent, Unforgivable, was officially crowned the No. 1 fragrance launch of 2006 by trend tracking firm The NPD Group Inc.

The scent with hints of lemon, bergamont and green mandarin becomes the first men’s scent to lead the pack on the prestige fragrance chart since NPD began tracking the market 10 years ago. To rank the top launches, NPD considers only the first month of sales and December’s performance. To become No. 1 for 2006, Unforgivable outsold women’s fragrances including Vera Wang Princess and Juicy Couture, as well as Euphoria Men and Polo Double Black.

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Diddy's new fragrance is going to be called "Luxury Juice"

Diddy’s new scent, Unforgivable Multi-Platinum, will cost $65 for 2.5 ounces – $10 more than its predecessor Unforgivable.

However, Diddy believes the “luxury grade of juice” justifies the price tag.

The rapper told the USA Today newspaper: “In the world of fragrances, perfumes and colognes, the actual products we use are based on “the juice”.

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Diddy declared "Richest person in hip hop"

Sean ‘Diddy' Combs edged out Jay-Z to earn the title of the Richest Person in Hip Hop, according to Web site Panache Report.

Following six months of research, the site's creator, Myra Panache, found that Bad Boy mogul Diddy had the most bank with $346 million, followed by Def Jam president Shawn “Jay-Z” Carter at $340 million and Def Jam co-founder Russell Simmons with $325 million.

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Diddy: Shaken, Not Stirred

Sean “P. Diddy” Combs appeared in France in such flamboyant style recently that it appeared the music mogul was trying to emulate the fictional spy character of James Bond, according to a report.
Hellomagazine reported that when Combs arrived in Saint Tropez last week, the Bad Boy Records honcho was dressed similar to the infamous British spy in a fashionable black tux flanked by a pair of attractive models.

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Unforgivable is the top-selling fragrance

No stranger to topping the charts with No. 1 albums, Sean “Diddy” Combs’ Unforgivable has become the top-selling fragrance since its release in February.

Estee Lauder, who partnered with Diddy to launch the fragrance, says Unforgivable is the best cologne to come out in years. Diddy, Federated Department Stores chief executive Terry Lundgren and Estee Lauder global brand president John Dempsey were slated to ring the opening bell at the New York Stock Exchange this morning (April 3).

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Diddy gets clearance for Unforgivable name

After trademark documents surfaced on the internet, reps for Sean “Diddy” Combs have revealed that the mogul’s Unforgivable fragrance does not infringe on any trademark.

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Diddy may face copyright trouble over

Though his Unforgivable cologne is flying off the shelves, Sean “Diddy” Combs may soon be in legal trouble for infringing on the trademark of another fragrance.

According to the United States Patent & Trademark Office, Diddy was denied the Unforgivable trademark because the cologne’s name was too close to Unforgiven, a women’s fragrance launched by French perfumer Jacques Evard.

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Sean John Fragrances

Today was opened a new site to the family of Bad Boy sites. Site is Sean John Fragrances where you can see our lates product, Sean John Unforgivable. Remember to buy your own Unforgivable!

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Diddy responds to stink over cologne ads

Advertisements for Diddy’s new men’s fragrance, Unforgivable, have not been well received by some retailers, and now Diddy is responding to comments about the ad’s sexual content.

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Unforgivable fragrance

Sean “Diddy” Combs was forced to re-shoot an advertisement for his new “Unforgivable” fragrance that featured him in bed with a white woman and an Asian woman, after the ad was considered to racy.

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More upcoming releases (and older releases) at the releases section.